What If? Design Conference
Virtual Event

channel: motion design

Project Brief -
Students will create and develop a motion identity for a virtual or hybrid event/conference/convention for a specific audience/subculture. This event can be real or fictitious.

Deliverables -
- 1x main show opener/title
- 2x idents and/or introductions/transitions
- 2x video ads
- 2x banner ad mocks
- 1x poster mockup 

Challenges/Opportunities -
Lining up the RS camera to a single ball so that during the decline of the explosion the color could fill the entire screen and ease into the event title. 

Takeaways -
I gained experience using Cinema 4D and After Effects.


Madison LaLonde is a Detroit-based designer who specializes in branding, UX/UI, and motion design.